Purpose

I intend for this to be the best guide to making money online by advertising on PlentyofFish.com. I will cover the most basic account functions to niche campaign suggestions, including targeting suggestions and case studies including targeting, creatives and stats. I will detail every feature of POF and inform you of its purpose and how you can take advantage of each one.

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Split testing Browsers

Should you be excluding certain users in all your campaigns? I’ve always assumed that Windows and Internet Explorer users are the dumb Internet users and are most likely to be the ones to sign up to dating offers. I also assume that Firefox and Chrome are more tech-savvy users and are less likely to sign up. I assumed this also holds true for Mac and Safari users… [read more]

Campaign Ideas

Are you short on campaign ideas? Check out our overview of the targeting criteria on POF and we mention numerous campaign ideas and angles for you to try out on your campaigns.

Scale & Optimize

Review our guide to optimization to turn that campaign from a negative ROI to positive. Once you've done that, go over our 11 different ways you can scale your campaign to really make some money!

Case Studies

We break down the concepts of bidding, targeting using session depth twice and really drill it down on the second go-round, using login count and ads clicked. We even split test browsers!