Are you short on campaign ideas? Check out our overview of the targeting criteria on POF and we mention numerous campaign ideas and angles for you to try out on your campaigns.
Scale & Optimize
Review our guide to optimization to turn that campaign from a negative ROI to positive. Once you've done that, go over our 11 different ways you can scale your campaign to really make some money!
We break down the concepts of bidding, targeting using session depth twice and really drill it down on the second go-round, using login count and ads clicked. We even split test browsers!